Cristiano Ronaldo: Where Fashion and Football Meet

Throughout history, we’ve witnessed numerous football legends. They lifted the standards and showed us the benefits of true dedication and hard work. However, not one player comes close to Cristiano Ronaldo when it comes to working to perfect their craft.

The football mega-star, who recently re-joined Manchester United and remains a key player there, even though he’s almost 40, constantly breaks barriers. Not only is Ronaldo dominant on the pitch, but he shows us that his intelligence goes way beyond football stadiums.

He’s known as a global modelling influencer as he’s got his clothing brand, underwear, perfumes, hotel chains, etc. You can say that Cristiano Ronaldo is the meeting point for football and fashion.

CR7 Underwear

CR7 Underwear was launched in Europe in 2013 and in North America in 2017. According to Ronaldo, he had a hard time finding products that fit his performance standards. After a long period of struggling, he decided that it is much better to turn his preferences into his own brand, rather than scout the market.

After working on his line of underwear for almost 2 years, Ronaldo finally launched CR7 Underwear in November 2013. The products are manufactured by JBS Textile Group A/S of Denmark, a company that has over 80 years of working experience in the field.

The underwear products by CR7 include men’s briefs, trunks, loungewear and socks, as well as boy’s underwear, socks and loungewear.

And if that is not enough, you can also purchase various body sprays and Eau de toilettes. While you might think that the prices for these products are sky-high, the reality is that they are extremely affordable.

Similar to football stadium scams, when the price for a ticket is extremely low, it is likely too good to be true. That’s what some people think when they come across CR7’s products, but you can rest assured knowing that there aren’t any scams here.

CR7 Eyeglasses and Footwear

Moving on, we go to Ronaldo’s clothing and footwear ventures. Good clothes are at the heart of fashion and with his products, Ronaldo keeps showing us that he’s all about fashion. These products are not scams – they are created by Ronaldo and teams of expert designers who are looking to make the player’s fans look crisp.

One would say that the clothes by Ronaldo and his ventures declined football hooliganism as they allow fans to focus on other things, rather than participating in a football stadium crime. How? They become aware of the normal, day-to-day activities of standard fans and realize how good the other side is. In other words, Ronaldo is their role model.

Let’s start with his footwear. His footwear stores offer various classic shoes that fit fans quite well when they are dressed in more formal clothes, such as tuxedos. Ronaldo overlooked the designs and made sure that they are a good and comfortable fit. Not only that, but they also need to look lavish, which is what they do.

As for eyewear, his brand offers both eyeglasses and sunglasses. They come with the latest designs and there’s something in store for every taste. All of us have often seen Ronaldo with his own eyeglasses at various public appearances, which is a good sign.

If a certain person is more than fond of wearing his products, then it means that there’s real quality in those products and are worth checking out.

The Partnership with Nike

As a final note to Ronaldo’s crossroad with football and fashion, it is worth taking a look at his partnership with Nike. There’s no denying the fact that he’s by far the most popular brand ambassador of the sportswear company.

Throughout the years, he’s partnered with Nike to create special cleats. These cleats have the most unique and futuristic designs. Not only that, but Nike has released quite a lot of football shorts, short-sleeve tops, hoodies, pants and tracksuits with his name.

These products are among the best-sellers for the company. In fact, they are so popular that Nike recently signed a lifetime deal with the football legend.

Reports state that the deal is worth almost $1 billion. With the deal, Ronaldo became only the third athlete that managed to sign a lifetime deal with the sports brand. The other two are none other than LeBron James and Michael Jordan.

One additional thing that is worth noting is that his yearly payments with Nike exceed $15 million and there are certain add-ons to that contract.

Final Thoughts

Few players managed to remain impactful on the world for a long period. One of those players is Ronaldo. Not only is he one of the best players in history, but he’s also a true embodiment of fashion. He’s not shy to venture into this world and his creative mind shows that he’s quite a good fit for this industry.